Hw 16B Discovering Discoverability

Ease of Publishing
Discoverability
Cross-site conversations
Perma-linking
Syndication

At first glance these five terms come off as a bunch of confusing words. But at a second glance and after I read “Humanizing the face of Corporate America” An interview with Robert Scoble they started to make sense. Scoble refers to these five terms as the “Five Pillars of Controversial Software” and in his mind these are the five ideas that made blogging so hot. The first of the five pillars was the ease of publishing. This suggests that blogging is simple and easy. It is not like creating a book or writing an essay. You simply can write whatever you want and feel and with a click of a button it is published. Discoverability, to me, is being able to discover new websites and different things through tags and sites on blogs. Cross-site conversations is basically just linking your blog to others that are alike. This is great because if someone is looking for a certain topic they can find it all related together. Fourthly, there is perma linking which I was unsure of. It suggests that it has something to do with isolating a URL. In other words picking out a certain link that will take you directly to something your looking for. Lastly, there is syndication where a weblogger can subscribe to others blogs and follow them. This is just like bloglines that we use in our class. In short, there five pillars shape blogging and its popularity.